The service will offer more than a dozen
original shows and movies from stars including Reese Witherspoon
and Anna Kendrick, plus programming from AT&T-owned networks
such as HBO and TBS and classics from the Warner Bros film and
TV library.
HBO Max is scheduled to launch next spring with 10,000 hours of
programming, WarnerMedia said in a statement.
It will compete with Netflix, Walt Disney Co's upcoming Disney+
streaming service, and other digital subscription options as
traditional media companies seek to attract online viewers.
"Friends," a TV hit in the 1990s, was the second-most-watched
show on Netflix in the United States when measured by minutes
streamed, according to Nielsen data for 2018.
The most-viewed Netflix show was workplace comedy "The Office,"
which will switch from Netflix to a planned digital offering
from Comcast Corp's NBCUniversal in 2021.
Netflix, in a comment on Twitter, said it was "sorry to see
'Friends' go" at the beginning of 2020. "Thanks for the
memories, gang," the company said.
Original programming on HBO Max will include two movies from
Witherspoon's production company and four from Greg Berlanti,
producer of "Riverdale" on the CW. Kendrick will star in a
romantic comedy anthology series called "Love Life."
A subscription price for HBO Max was not announced.
(Reporting by Lisa Richwine; editing by G Crosse and Leslie
Adler)
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