Their deal, announced in April, was the first
agreement for YouTube, a unit of Alphabet Inc's Google, to
exclusively stream MLB games in major markets. MLB also has
other deals to stream some live games on both Facebook and
Twitter.
The YouTube pact is one of several showing how digital
platforms, streaming services and social media networks have
been stepping into live sports - traditionally the territory of
broadcasters.
YouTube has global distribution rights that are exclusive in the
United States, Canada and Puerto Rico via MLB's YouTube channel,
free to view. Subscribers to YouTube TV will also be able to
watch the games on a forthcoming channel.
In the first game on July 18, six-time World Series champions
the Los Angeles Dodgers will play the Philadelphia Phillies.
Week two on July 23 features the Cleveland Indians versus the
Toronto Blue Jays, with the third game on July 29 between the
Detroit Tigers and the Los Angeles Angels, MLB said in a
statement. All games will include pregame and postgame shows.
(Reporting by Hilary Russ; Editing by Sonya Hepinstall)
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