AWS, which grew out of the technology that runs
Amazon's <AMZN.O> e-commerce platform, is gaining scale in
Germany after addressing concerns about privacy that led many
manufacturing firms to keep their servers on-site.
"Those clients have overcome those compliance and security
constraints and are now in catch-up mode," said Klaus Buerg,
general manager of AWS in Germany, Austria and Switzerland.
"Because of that kind of constraint, habit and behavior in the
past, they are now working more like a fast follower than a
front runner," he told Reuters in an interview.
AWS has received a cloud computing security certification from
Germany's cyber-security authority, providing assurances that
data is safe even if it is hosted on remote servers outside the
country.
AWS is establishing a Digital Builders showroom at its Munich
office, in partnership with Boston Consulting Group, that will
offer hands-on opportunities to demonstrate applications to
prospective clients.
And, together with Siemens <SIEGn.DE>, it is setting up an
Industrial Software showcase to illustrate how cloud computing
can support manufacturing automation.
The new jobs at AWS are part of 2,800 already announced in
Germany by Amazon and will be dispersed across its operations
and research units in Germany, said Buerg.
(Reporting by Douglas Busvine; Editing by Michelle Martin)
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