The
move underscores a desire for an alternative route to the public
markets to an IPO, for decades the avenue used by the likes of
Amazon.com Inc <AMZN.O> and Apple Inc <AAPL.O>, amid criticism
by venture capital firms that investment banks underprice IPOs
to help investors score big gains.
Nasdaq made the proposed rule change in a filing submitted on
Monday and which is set to be published by the U.S. Securities
and Exchange Commission (SEC) on Tuesday.
Nasdaq has been working on the filing for around a year,
according to a person familiar with the matter.
The SEC already allows direct listings for companies that do not
raise capital in the process. In 2018, music streaming business
Spotify Technology SA <SPOT.N> was the first major company to go
public through a direct listing.
The rival New York Stock Exchange (NYSE) in June submitted an
amended rule change with the SEC that would also enable
companies to raise capital through a direct listing.
Nasdaq's proposal would see a company, with the help of an
investment bank, set a non-binding price range in advance of the
first trade on the exchange, with a fixed number of shares being
sold. There is no limit on how much above the price range a
company's share price could open; the stock would not open more
than 20% below the range.
Under the NYSE's June proposal, a stock would need to open
within the proposed price range.
There were 109 U.S. IPOs so far this year, as of Aug. 21,
excluding special purpose acquisition company (SPAC) listings,
according to IPOScoop. They have delivered an average first-day
pop of 35.7%, according to Reuters calculations of IPOScoop
data.
Venture capital investors including Benchmark's Bill Gurley have
criticized the IPO structure, arguing it allows banks to sell
stock at a discount to their clients, who can then reap large
gains when the stock begins trading.
(Reporting by Joshua Franklin in New York; Editing by Leslie
Adler)
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