The
deal will help Morgan Stanley boost its wealth management unit,
a business that Chief Executive Officer James Gorman has been
trying to build out to insulate the bank from weak periods for
trading and investment banking.
Morgan Stanley will get E*Trade's more than 5.2 million client
accounts and $360 billion of retail client assets as part of the
deal. The brokerage's CEO, Mike Pizzi, will continue to run the
business following the merger.
"E*Trade represents an extraordinary growth opportunity for our
Wealth Management business and a leap forward in our Wealth
Management strategy," Gorman said.
E*Trade became popular nearly two decades ago by running
commercials that blasted financial advisers for high fees.
Its revenue growth has taken a hit in recent years from the
emergence of digital upstarts called roboadvisers, falling
commissions and lower interest rates.
E*Trade shareholders will receive 1.0432 Morgan Stanley shares
for each share as part of the deal. That translates to $58.74
per share - a premium of 30.7% to the last closing price of
E*Trade shares.
Shares of E*Trade Financial were up 24.6% at $56 in the
premarket trade.
The deal is expected to close in the fourth quarter of 2020.
(Reporting by C Nivedita in Bengaluru; Editing by Sweta Singh
and Saumyadeb Chakrabarty)
[© 2020 Thomson Reuters. All rights
reserved.] Copyright 2020 Reuters. All rights reserved. This material may not be published,
broadcast, rewritten or redistributed.
Thompson Reuters is solely responsible for this content.

|