The
growth of internet giants such as Apple has pushed international
tax rules to the limit, prompting the Organisation for Economic
Cooperation and Development (OECD) to pursue global reforms over
where multinational firms should be taxed.
The reforms being examined center around the booking of profits
by multinational firms in low-tax countries such as Ireland
where they have bases - and where Cook was speaking on Monday -
rather than where most of their customers are.
"I think logically everybody knows it needs to be rehauled, I
would certainly be the last person to say that the current
system or the past system was the perfect system. I'm hopeful
and optimistic that they (the OECD) will find something," Cook
said.
"It's very complex to know how to tax a multinational... We
desperately want it to be fair," the Apple CEO added after
receiving an inaugural award from the Irish state agency
responsible for attracting foreign companies recognizing the
contribution of multinationals in the country.
Apple is one of Ireland's largest multinational employers with
6,000 workers and both it and the Irish government have gone to
court to fight a European Union order that Apple must pay 13
billion euros ($14.41 billion) in back taxes to Dublin.
The appeal to the EU's second-highest court began in September
and could run for years. Cook said Apple's belief that "law
should not retrofitted" was at the heart of the case and that
the company had great faith in the justice system.
Apple's commitment to Ireland, which became its first European
operation in 1980, was "unshakable", Cook said.
The Apple chief executive also said that more regulation was
needed in the area of privacy and must go further than the 2018
European General Data Protection Regulation (GDPR) privacy laws
that handed regulators there significantly more powers.
"I think more regulation is needed in this area, it is probably
strange for a business person to be talking about regulation but
it has become apparent that companies will not self-police in
this area," he said.
"We were one of the first to endorse GDPR, we think it is
overall extremely good, not only for Europe. We think it's
necessary but not sufficient. You have to go further and that
further is required to get privacy back to where it should be."
(Reporting by Padraic Halpin; Editing by Alex Richardson and
Louise Heavens)
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