Disney, hit hard by coronavirus, to face Wall Street
questions on impact on company
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[May 04, 2020] By
Lisa Richwine
LOS ANGELES (Reuters) - Walt Disney Co's <DIS.N>
acquisitions spree that included swallowing much of Rupert Murdoch's
21st Century Fox last year, and a reputation for operational excellence,
turned the company into the world's most powerful entertainment machine.
That girth has now made it the most vulnerable among media companies
during the global coronavirus pandemic. On Tuesday, Wall Street will
assess the level of damage and look for signs of a bottom.
With sports leagues dormant, Disney's ESPN cable channel has resorted to
showing reruns of old games and fringe programming like stone-skipping
competitions. Profit centers such as its theme parks and cruises are
either closed or docked. Its powerful content engine has slowed
dramatically as productions are on hiatus and movie theaters stay dark.
"Disney has a bull's eye on its back like no other media company," Bank
of America Merrill Lynch analyst Jessica Reif Ehrlich said in an
interview. "They are impacted greatly."
Ehrlich on April 6 cut 2020 revenue estimates for Disney by 15 percent
to $70.9 billion.
Disney declined to comment.
The company's fiscal second-quarter financial report on Tuesday will
offer the first assessment of the damage the coronavirus has wreaked on
Disney's global business.
Overall, analysts expect Disney to report $17.8 billion in revenue from
January through March, up 19% from 14.9 billion a year ago, and earnings
per share of 89 cents, down 45% from $1.61 a year earlier.
The earnings report will also be the first outing in front of Wall
Street for Bob Chapek, the former parks chief who moved into the chief
executive's job in February just as the pandemic spread around the
world. Chapek took on the new role as Bob Iger stepped down to become
executive chairman.
Executives will face analysts looking for answers on how they plan to
navigate out of the unprecedented global crisis.
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Walt Disney Co's Disneyland and California Adventure theme parks in
Southern California are now closed due to the global outbreak of coronavirus
in Anaheim, California, U.S., March 14, 2020. REUTERS/Mike Blake
NEW REALITY
Disney has adapted to the new reality in several ways. It provided audiences
sheltered at home with early access to "The Last Dance," an ESPN documentary
series about basketball great Michael Jordan that became an instant hit.
National Football League draft coverage also drew record ratings for ESPN and
Disney's ABC broadcast network.
Among other shifts, Disney moved Pixar movie "Onward" to video on demand early,
and put "Frozen 2" and "Star Wars: The Rise of Skywalker" on the Disney+
streaming platform ahead of schedule.
Ehrlich and many other analysts are optimistic about the company's long-term
future. She is one of 13 analysts who rate Disney shares a "buy."
"They have incredible brands, and it's extremely well managed," Ehrlich said.
When the health crisis subsides and the economy bounces back, "there will be
pent-up demand for sports and experiences, theme parks, movies and TV shows,"
she said.
Among other analysts, five rate Disney a "strong buy" and 10 a "hold," according
to data from Refinitiv.
A bright spot is the Disney+ streaming platform that debuted in November. Disney
said on April 8 that the offering had attracted more than 50 million paid
subscribers in five months. The service will expand to more countries in 2020.
But Disney is spending heavily to build its digital future. Analysts expect the
streaming division, known as direct-to-consumer and international, to report a
loss of $861 million. Disney has said the unit will turn a profit by fiscal
2024.
(Reporting by Lisa Richwine; Editing by Peter Cooney)
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