Daimler CEO committed to F1, seeks to slash costs
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[October 15, 2020]
FRANKFURT (Reuters) - Mercedes owner
Daimler is committed to Formula One but is working to slash costs and
cut the environmental impact of motor racing, Chief Executive Ola
Kaellenius on Wednesday. |
Ola Kaellenius, chairman of Daimler AG speaks during the presentation of
the new Mercedes-Benz S-Class luxury sedan at the Daimler production
plant in Sindelfingen near Stuttgart, Germany, September 2, 2020.
REUTERS/Ralph Orlowski |
"We have as little reason to step out of
Formula One as Bayern Munich has to step out of football," he
said during a virtual roundtable discussion with journalists on
Wednesday.
The carmaker is developing a plan to make the sport emissions
neutral, including through the use of synthetic fuels, and wants
to improve the costs of competing in motor racing.
"The net financial impact will be halved in the next three
years. We have an even more aggressive cost reduction target in
Formula One than for the rest of the company," Kaellenius said.
Separately Kaellenius reiterated that Daimler is "within
striking distance" of meeting its carbon dioxide emissions
reduction targets in Europe.
Mercedes-Benz has ramped up sales of electric and hybrid cars in
the third quarter and will continue to do so for the rest of the
year, he said.
(Reporting by Edward Taylor; Editing by Alison Williams)
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