That's the offer from Asahi Group's Carlton and United Breweries
(CUB) in Australia, serving up Victorian Bitter to households
who have rooftop solar power to spare, in what the companies
involved believe to be a world first.
Along with putting solar panels on its Melbourne brewery and
buying power from a solar farm, CUB is looking to buy excess
solar power from households, paying in cans of beer instead of
cash, to help meet its target to use 100% renewable power by
2025.
"The only thing better than drinking the Big Cold Beer in the
Aussie sun is earning beer while you do it," said Brian Phan,
general manager marketing for Victoria Bitter.
Beer drinkers would have to switch to energy retailer Diamond
Energy to get in on the deal.
For every A$30 ($23) of credit Diamond Energy books for feeding
solar power back into the grid, Asahi's Carlton & United
Breweries will deliver a slab of beer - 24 cans - worth A$50 to
your home.
The offer is equal or better than the standard feed-in tariff
across the eligible states, said Power Ledger, a blockchain-enabled
energy trading platform, which will track how much power
customers feed to the grid.
"You can see how many bottles of beer you've earned every 30
minutes," Power Ledger founder Jemma Green said.
The standard feed-in tariff ranges between 6 cents/kilowatt hour
and 10.2 cents/kWh, depending on the state.
(Reporting by Sonali Paul. Editing by Mark Potter)
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