Credit Suisse to realign strategy this year, chairman
says
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[July 01, 2021] ZURICH
(Reuters) - Credit Suisse expects to decide on a new strategy by the end
of the year, Chairman Antonio Horta-Osorio said in his first interview
since assuming the role at the troubled lender.
Credit Suisse's top management are under pressure to come up with an
overhaul plan after losing more than $5 billion in the rush to unwind
trades by family office Archegos, on the heels of the collapse of $10
billion in funds backed by insolvent supply chain finance firm Greensill
Capital.
Former Lloyds Chief Executive Horta-Osorio assumed the role in the midst
of these scandals, in late April.
Describing his first seven weeks in the job -- during which he met with
employees, as well as Swiss politicians and Swiss, U.S. and British
regulators -- as "intensive," Horta-Osorio said the bank needed a
realignment that would clear up short-term crises but also position it
for the long term.
"I have a clear picture of the direction the bank must take," he said in
the interview with Swiss newspaper Neue Zuercher Zeitung published on
Thursday.
"For me the question isn't, 'what do we need to do to ensure it works
this time?' The question is much more, 'why isn't the bank making
progress, despite having a fantastic group of wealth management clients
in Switzerland, Europe and high-growth Asia?'" he said, adding the
bank's major strength lay in serving entrepreneurs and wealthy families.
"We need to agree on how we can best serve these customers and on where
we are most competitive - on what that means for the bank as a whole,"
he said.
To ensure success, the bank would need not only the right strategic
direction, but also "the right people in the right place," he added.
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The logo of Swiss bank Credit Suisse is seen at a branch office in
Bern, Switzerland October 28, 2020. REUTERS/Arnd Wiegmann/File Photo
Describing the recent failings at Switzerland's second-largest bank as
unacceptable, Horta-Osorio compared the 165-year-old lender to a racecar driving
on a highway with its wheels on wrong and promised no quick fixes, saying
cultural shifts take time.
Executives fear the longstanding Swiss lender, left vulnerable by scandals,
could be challenged by investors demanding its break-up, or that its shrinking
stock-market value makes it a target for a foreign hostile takeover, Reuters
reported in June.
It is considering centralising the management of its bankers to the world's
wealthy, as it looks for ways to tighten controls and improve operations,
Reuters reported on Wednesday.
Some executives have debated steps such as spinning off its local Swiss bank to
prepare the rest of the business for a merger, pruning back investment banking
or selling its asset management business, sources said at the time.
Asked about the future of the investment bank, Horta-Osorio said it was too soon
to anticipate the outcome of the board's discussions.
"We're in the beginning phase of a new strategic positioning," he said.
(Reporting by Brenna Hughes Neghaiwi; Editing by Nick Zieminski)
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