Made.com priced its London initial public offering (IPO) at 200
pence per share, the bottom of a previously announced price
range, valuing it at up to 775.3 million pounds ($1.09 billion).
But shares opened 7% lower at the open and were down 5.6% at
0920 GMT.
Some European companies have struggled to get their IPOs over
the line in recent weeks, with investors becoming increasingly
selective. France's Believe is among those to have struggled in
the aftermarket after a pricing at the bottom of a scaled-back
range.
A source close to the transaction, who asked not to be named,
said the market was extremely competitive, making size and
liqudity very important.
Given Made's relatively small size, large U.S. and European
hedge funds have stayed away, leaving the order book to be
dominated by British mid-cap investors, although the source said
the order book was still strong and included cornerstone
investors.
"A listing in London, where the business was founded, will
enable us to accelerate our growth as we lead the development of
the online furniture and homewares market as it moves online,
both in the UK and internationally," Philippe Chainieux, chief
executive of Made, said in a statement.
In London, substantial IPOs from Deliveroo and Alphawave both
tanked on their stock market debuts, and are trading well below
their IPO price, though others such as Dr Martens have performed
strongly.
Made.com raised around 100 million pounds through its London
listing while its shareholders sold a further 94 million pounds
of shares in the deal.
JP Morgan and Morgan Stanley were the global coordinators on the
deal.
($1 = 0.7089 pounds)
(Reporting by Abhinav Ramnarayan; editing by Thyagaraju
Adinarayan, Dhara Ranasinghe and Barbara Lewis)
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