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Taking on familiar rivals in the highly
competitive world of streamed content, CNN will offer the
promotional price to those who sign up within the first four
weeks. Once the deal ends, the service will revert to a $5.99
monthly fee - the same price as the Fox Nation, the streaming
service operated by Fox Corp's Fox News.
The unit of AT&T's WarnerMedia division has invested a reported
$120 million and recruited top talent for the new service,
including Fox News veteran Chris Wallace, former NPR "All Things
Considered" co-host Audie Cornish and Alison Roman, an Instagram
personality and author of a popular cooking newsletter.
CNN+ will feature live daily news programming, original series,
true crime shows and food and travel, CNN said.
The service is poised to launch following recent period of
tumult at the cable news network, whose high profile leader,
Jeff Zucker, was forced to leave on Feb. 2 after failing to
disclose a romantic relationship with a colleague, Allison
Gollust.
The Los Angeles Times was the first to report the pricing and
the timing of the debut, which is expected in the last week of
March. CNN declined to provide a date beyond previous remarks
saying the service is expected to launch in the first quarter.
A veteran television executive, Chris Licht, has been named the
new CNN Global chairman and will assume those responsibilities
when Discovery completes its $43 billion acquisition of
WarnerMedia. The deal is expected to close this spring.
(Reporting by Dawn Chmielewski in Los Angeles; Editing by
Kenneth Maxwell)
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