Changes coming to Illinois' Student-Athlete Endorsement Rights Act
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[May 21, 2022] By
Greg Bishop | The Center Square
(The Center Square) – The law that allows
student athletes in Illinois to get endorsements while in college has a
few changes coming under a measure Gov. J.B. Pritzker signed Friday.
The governor’s office announced four bills he approved Friday, in
addition to a separate announcement of extending property tax exemptions
for seniors, veterans and those with disabilities.
Among the four measures is House Bill 1175, which amends the
Student-Athlete Endorsement Rights Act enacted in 2021. The updates
approved Friday that are set to be effective Jan. 1, 2023, strike
“certified” as a qualifier for an agent to the student and adds to the
definition of “likeness” to include “not reasonably considered to be a
generic representation of a member of an intercollegiate athletics
program.”
The new law also modifies the timeframe a student athlete must provide
the postsecondary educational institution a written notice and copy of a
sponsorship agreement “in the manner and at a time prescribed by the
institution,” instead of within seven days.
Another addition to the law is “Nothing in this Act shall require a
postsecondary educational institution to directly or indirectly
identify, create, facilitate, arrange, negotiate, or otherwise enable
opportunities for a prospective or current student-athlete to enter into
a publicity rights agreement with a third party.”
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A new section is added to the law encouraging the school to provide
financial literacy, brand management, and life skills programming
designed for student athletes.
“The programming may include information on time management skills
necessary for success as a student athlete and available academic
resources,” the law says. “Marketing, advertising, referral, or
solicitation information by providers of financial products or services
may not be included in such programming.”
Other bills the governor approved Friday:
Bill Number: HB 722
Description: Provides for an immediate effective date of HB 1175.
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Action: Signed
Effective: Immediately
Bill Number: SB 3895
Description: Amends the Property Tax Code by changing the assessment
process and application process for the Affordable Rental Housing
program.
Action: Signed
Effective: Immediately
Bill Number: SB 4056
Description: Cleans up various provisions of the School Code.
Action: Signed
Effective: Immediately.
Greg Bishop reports on Illinois government and other
issues for The Center Square. Bishop has years of award-winning
broadcast experience and hosts the WMAY Morning Newsfeed out of
Springfield. |