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Chilean artist Maurico Bustos launched the trend with the song
NostalgIA - a play on the Spanish abbreviation for AI. It was
written and recorded by Bustos using artificial intelligence to
modify Bad Bunny's vocals, producing a viral track that prompted
parodies and copycat versions on TikTok.
Bad Bunny told his 20 million WhatsApp followers to leave if
they liked "this s****y song that is viral on TikTok ... I don't
want you on tour either."
The 30-year-old Bustos, known as FlowGPT, sent a response as the
AI entity saying he was a fan of Bad Bunny's work and noting
that his success was partly thanks to the artists he has learned
from.
"I was built to be the best artist in the world and I will carry
on experimenting until I achieve it," he said. "Don't worry,
you'll still be the No. 1 human."
Bustos, who has already released FlowGPT tracks based on
Colombian reggaeton artist Feid and Puerto Rican rapper Anuel,
told Reuters he wants to create a fictional virtual character
like British band Gorillaz, but using AI.
Claudia Gutierrez, a consultant on AI issues, said due to a
legal void, this trending type of generative AI will be
difficult to clamp down on.
"FlowGPT isn't worried because even though Bad Bunny got angry
because his voice tone was used, he knows there is a legal void
and so he cannot be sued," Gutierrez said.
Bad Bunny's management did not immediately reply to a request
for comment.
(Reporting by Reuters TV; Additional reporting by Aida Pelaez-Fernandez;
Writing by Sarah Morland; Editing by Bill Berkrot)
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