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In an internal memo on Thursday, Conde Nast
general counsel Will Bowes said the settlement with the rappers
includes an unspecified monetary payment that will "bolster our
ongoing creative output, including Vogue editorial."
He also said the settlement includes a permanent injunction
against their commercial use of Vogue's trademarks.
A lawyer for Drake had no immediate comment, while a lawyer for
21 Savage declined to comment. Reuters obtained Bowes' memo.
Conde Nast, also known as Advance Magazine Publishers Inc, had
sought at least $4 million in its Nov. 7 lawsuit against the
rappers.
The promotional campaign included a bogus Vogue cover featuring
the pair, and a suggestion they had longtime Vogue
editor-in-chief Anna Wintour's "love and support."
Conde Nast said the campaign was also directed to Drake's and 21
Savage's more than 135 million social media followers.
A federal judge concluded on Nov. 9 that the campaign was
causing confusion, and Conde Nast would likely succeed on its
trademark infringement and false advertising claims.
Drake, a Toronto native, and 21 Savage, from Atlanta, then
voluntarily halted the campaign without conceding wrongdoing.
Bowes said in the memo that while Vogue's name is often
referenced elsewhere, "it was clear to us that Drake and 21
Savage leveraged Vogue's reputation for their own commercial
purposes and, in the process, confused audiences who trust Vogue
as the authoritative voice on fashion and culture."
"Her Loss" was released on Nov. 4, and debuted at No. 1 on the
Billboard 200 album chart. It ranks No. 8 for the week ending
Feb. 18.
(Reporting by Jonathan Stempel in New York; Editing by
Marguerita Choy)
(Photo: Rapper Drake arrives on the red carpet
for the film "The Carter Effect" at the Toronto International
Film Festival (TIFF), in Toronto, Canada, September 9, 2017.
REUTERS/Mark Blinch)
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