Women’s NCAA title game draws 18.7M viewers, setting records
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[April 09, 2024]
South Carolina's victory over Iowa in the national championship
game Sunday afternoon averaged 18.7 million TV viewers and set new marks
inside and outside women's college basketball.
According to ESPN Monday, the broadcast was the most-watched basketball
game -- college or pro, men's or women's -- since 2019, and the
most-watched sporting event outside of the Olympics or football since
2019. |
Apr 7, 2024; Cleveland, OH, USA; A general overall view of the 2024 NCAA
Tournament Women's Final Four championship game between the South
Carolina Gamecocks and the Iowa Hawkeyes at Rocket Mortgage FieldHouse.
Mandatory Credit: Kirby Lee-USA TODAY Sports |