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Apple has twice rejected documents it submitted to launch the
Epic Games Store because the design of certain buttons and
labels was similar to those used by its App Store, the
video-game publisher said.
"We are using the same "Install" and "In-app purchases" naming
conventions that are used across popular app stores on multiple
platforms, and are following standard conventions for buttons in
iOS apps," Epic said in a series of posts on X.
"Apple's rejection is arbitrary, obstructive, and in violation
of the DMA (Digital Markets Act), and we've shared our concerns
with the European Commission," it said.
Under pressure from European regulators, Apple had in March
cleared the way for Epic to put its own game store on iOS
devices in Europe.
Apple and the European Commission did not immediately respond to
Reuters requests for comment.
Epic and Apple have been embroiled in a legal battle since 2020,
when the gaming firm alleged that Apple's practice of charging
up to 30% commissions on in-app payments on its iPhone Operating
System (iOS) devices violated U.S. antitrust rules.
Early this year, Apple proposed changes to its App Store
policies to comply with certain directives of the DMA that came
into force in March. The law is meant to make it easier for
European users to move between competing services.
(Reporting by Yuvraj Malik and Aditya Soni in Bengaluru; Editing
by Shounak Dasgupta and Arun Koyyur)
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