Lady Gaga leads 2025 MTV Video Music Awards nominations, followed by
Bruno Mars and Kendrick Lamar
[August 06, 2025]
By MARIA SHERMAN
NEW YORK (AP) — Abracadabra, feel the beat under your feet — Lady Gaga
is back on top.
The “Mayhem” musician tops the 2025 the MTV Video Music Award
nominations with 12, ending Taylor Swift's two-year run in the top spot.
Gaga is up for best collaboration, pop, direction, art direction,
cinematography, editing, choreography, visual effects as well as song,
video, album and artist of the year.
Rounding out the artist of the year category nominees announced Tuesday
are Bad Bunny, Kendrick Lamar, Morgan Wallen and The Weeknd as well as
Beyoncé and Swift. The latter two are especially noteworthy because the
two pop powerhouses are tied for the title of most career total VMAs.
Each have 30.
Beyoncé and Swift are only nominated in the artist of the year category
at September's VMAs, so if one of them wins, they will become the
most-awarded musician in VMA history.
Gaga is followed closely by Bruno Mars, with 11 nominations. Lamar has
10. Sabrina Carpenter and first-time nominee Blackpink’s ROSÉ are tied
with eight; as are Ariana Grande and The Weeknd with seven. Billie
Eilish has six. Charli xcx has five.
Bad Bunny, Doechii, Ed Sheeran, Jelly Roll, Miley Cyrus and Tate McRae
boast four each.
The top prize of the night, video of the year, sees Gaga and Mars’ “Die
With A Smile” go up against Grande’s “Brighter Days Ahead,” Eilish’s
“Birds of a Feather,” Lamar’s “Not Like Us,” ROSÉ and Mars’ “APT.”,
Sabrina Carpenter’s “Manchild,” and The Weeknd, and Playboi Carti’s
“Timeless.”
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Bruno Mars performs at the BET Awards at the Microsoft Theater in
Los Angeles on June 25, 2017. (Photo by Matt Sayles/Invision/AP,
File)
 The three-hour show will broadcast
live on CBS on Sunday, Sept. 7 at 8 p.m. Eastern and 5 p.m. Pacific,
broadcast live from the UBS Arena just outside New York City. It
will also simulcast on MTV and be available to stream on Paramount+.
A one-hour, live preshow will air across Paramount Media Networks.
CBS is home to a number of award shows, including the Tony Awards
and the American Music Awards. It has aired the Grammys since 1973,
though that show will head to ABC in 2027.
This year's Video Music Awards features 33 first-time nominees,
which include Alex Warren, Blake Shelton, Brent Faiyaz, Gigi Perez,
KATSEYE and Lainey Wilson. Mac Miller also became the first artist
to get their first VMA nomination posthumously.
There are also two new categories this year, best country and best
pop artist.
Fan voting began online Tuesday across 19 gender neutral categories
and ends Sept. 5 at 6 p.m. Eastern.
Voting in the best new artist category will remain active during the
show.
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