Paris residents fight overtourism and ‘Disneyfication' of beloved
Montmartre neighborhood
[August 20, 2025] By
THOMAS ADAMSON
PARIS (AP) — When Olivier Baroin moved into an apartment in Montmartre
about 15 years ago, it felt like he was living in a village in the heart
of Paris. Not anymore.
Stores for residents are disappearing, along with the friendly
atmosphere, he says. In their place are hordes of people taking selfies,
shops selling tourist trinkets, and cafés whose seating spills into the
narrow, cobbled streets as overtourism takes its toll.
Baroin has had enough. He put his apartment up for sale after local
streets were designated pedestrian-only while accommodating the growing
number of visitors.
“I told myself that I had no other choice but to leave since, as I have
a disability, it’s even more complicated when you can no longer take
your car, when you have to call a taxi from morning to night," he told
The Associated Press.
Overtourism in European cities
From Venice to Barcelona to Amsterdam, European cities are struggling to
absorb surging numbers of tourists.
Some residents in one of Paris' most popular tourist neighborhoods are
now pushing back. A black banner strung between two balconies in
Montmartre reads, in English: “Behind the postcard: locals mistreated by
the Mayor.” Another, in French, says: “Montmartre residents resisting.”
Atop the hill where the Basilica of Sacré-Cœur crowns the city's
skyline, residents lament what they call the “Disneyfication” of the
once-bohemian slice of Paris. The basilica says it now attracts up to 11
million people a year — even more than the Eiffel Tower — while daily
life in the neighborhood has been overtaken by tuk-tuks, tour groups,
photo queues and short-term rentals.
“Now, there are no more shops at all, there are no more food shops, so
everything must be delivered,” said 56-year-old Baroin, a member of a
residents' protest group called Vivre a Montmartre, or Living in
Montmartre.
The unrest echoes tensions across town at the Louvre Museum, where staff
in June staged a brief wildcat strike over chronic overcrowding,
understaffing and deteriorating conditions. The Louvre logged 8.7
million visitors in 2024, more than double what its infrastructure was
designed to handle.
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 A postcard under pressure
Paris, a city of just over 2 million residents if you count its
sprawling suburbs, welcomed 48.7 million tourists in 2024, a 2%
increase from the previous year.
Sacré-Cœur, the most visited monument in France in
2024, and the surrounding Montmartre neighborhood have turned into
what some locals call an open-air theme park.
Local staples like butchers, bakeries and grocers are vanishing,
replaced by ice-cream stalls, bubble-tea vendors and souvenir
T-shirt stands.
Paris authorities did not immediately respond to requests for
comment.
Visitors seemed largely to be enjoying the packed streets on a sunny
Tuesday this week.
“For the most part, all of Paris has been pretty busy, but full of
life, for sure," said American tourist Adam Davidson. "Coming from
Washington, D.C., which is a lively city as well, I would say this
is definitely full of life to a different degree for sure.”
Europe’s breaking point
In Barcelona, thousands have taken to the streets this year, some
wielding water pistols, demanding limits on cruise ships and
short-term tourist rentals. Venice now charges an entry fee for
day-trippers and caps visitor numbers. And in Athens, authorities
are imposing a daily limit on visitors to the Acropolis, to protect
the ancient monument from record-breaking tourist crowds.
Urban planners warn that historic neighborhoods risk becoming what
some critics call “zombie cities” — picturesque but lifeless, their
residents displaced by short-term visitors.
Paris is trying to mitigate the problems by cracking down on
short-term rentals and unlicensed properties.
But tourism pressures are growing. By 2050, the world’s population
is projected to reach nearly 10 billion, according to United Nations
estimates. With the global middle class expanding, low-cost flights
booming and digital platforms guiding travelers to the same viral
landmarks, many more visitors are expected in iconic cities like
Paris.
The question now, residents say, is whether any space is left for
those who call it home.
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