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OpenAI said in a brief social media message Tuesday that it was
“saying goodbye to the Sora app” and that it would share more
soon about how to preserve what users already created on the
app.
“What you made with Sora mattered, and we know this news is
disappointing,” it said.
The company behind ChatGPT released Sora in September as an
attempt to capture the attention, and potentially advertising
dollars, that follow short-form videos on TikTok, YouTube or
Meta-owned Instagram and Facebook.
But a growing chorus of advocacy groups, academics and experts
expressed concern about the dangers of letting people create AI
videos on just about anything they can type into a prompt,
leading to the proliferation of nonconsensual images and
realistic deepfakes in a sea of less harmful “AI slop.”
OpenAI was forced to crack down on AI creations of public
figures — among them, Michael Jackson, Martin Luther King Jr.
and Mister Rogers — doing outlandish things, but only after an
outcry from family estates and an actors’ union.
Disney, which made a deal with OpenAI last year to bring its
characters to Sora, said in a statement Tuesday that it respects
“OpenAI’s decision to exit the video generation business and to
shift its priorities elsewhere.”
“We appreciate the constructive collaboration between our teams
and what we learned from it, and we will continue to engage with
AI platforms to find new ways to meet fans where they are while
responsibly embracing new technologies that respect IP and the
rights of creators,” Disney's statement said.
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