After talking to Packers president and CEO Mark Murphy about the marketing deal Wednesday, Favre confirmed he was considering it to ESPN on Thursday.
Packers coach Mike McCarthy made it clear Friday that, from the team's perspective, the agreement would be more than a buyout to make an awkward situation go away. In fact, it's been in the works for months. He first heard about it at Favre's retirement news conference in March.
"I know Mark Murphy talked to me about it in the past, how important it was for Brett to continue to be part of the organization after he was done playing," McCarthy said after practice Friday morning. "And frankly, it's good for Brett. Brett needs to stay a part of football, Obviously, he's a part of the Green Bay Packers."
Meanwhile, NFL commissioner Roger Goodell sat on Favre's reinstatement letter for the fourth straight day, giving the two sides more time to resolve the situation.
"The commissioner will take no action today on Brett Favre's reinstatement request. Discussions are continuing between the Packers and Brett," league officials said in a statement issued by NFL spokesman Greg Aiello.
Despite Favre's tearful farewell to football, he now is considering a comeback.
The problem is that Green Bay hasn't been eager to bring him back, with Aaron Rodgers taking over the starter's role. The Packers also don't want to release Favre, suspecting he would immediately sign with division rival Minnesota.
The Packers hold Favre's rights until his current contract expires after the 2010 season.
Tensions have built between Favre and the team over the past several weeks. Earlier this week, Favre sent a letter to NFL commissioner Roger Goodell requesting to be reinstated from the team's reserve/retired list.
But Goodell has held off approving the request, hoping the two sides could resolve their differences. Murphy flew to Mississippi to meet with Favre and his agent, James "Bus" Cook, on Wednesday. That meeting apparently rekindled talks about the marketing agreement.
Favre said in a text message to ESPN reporter Ed Werder Thursday night that the marketing deal might be the best idea.
"There isn't a perfect solution to this, but Mark Murphy is at least trying," Favre told ESPN. "We know what they want and where I stand. His solution, although awkward and unsettling for most, may be the best in the end."
Packers linebacker A.J. Hawk chuckled at the thought of being paid $20 million not to play.
"You could hand me a billion dollars, and I'm still going to be on the field," Hawk said. "It doesn't matter to me. But everyone has different situations, has different views on money. Money is not more important than football to me right now."