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Letters to the Editor
Lincoln Daily News
601 Keokuk St.
Lincoln, IL  62656

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Thanks to local vendors for protecting teens from tobacco and alcohol

Big Tobacco still luring youth

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To the editor:

On Dec. 9, 2008, and Feb. 9, 2009, Reality Illinois of Logan County, a youth-led smoke-free coalition, participated in Operation Storefront. Operation Storefront is an opportunity for Reality members to visit tobacco vendors in Lincoln and analyze how Big Tobacco is targeting youth.

We visited 13 tobacco vendors and would like to thank the stores that participated and helped us learn about tobacco advertising. Special thanks to Thorntons (both locations), Wal-Mart, Kroger, Ayerco Convenience Center, Walgreens, CVS Pharmacy, Qik-n-EZ, 5th St. Food Mart, Casey's, IGA and Apollo Mart.

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Operation Storefront began in 2000 and we continue to notice changes in tobacco advertising. After the first year of being a smoke-free state, gas stations and stores around Lincoln have been showing their support for the law by posting smoke-free signs. The students have also observed each store posting more "We card" signs.

[to top of second column in this letter]

Nursing Homes

However, Reality has noticed that Camel has increased their advertising compared to last year. They are passing out tobacco brochures on how to use their product. Big Tobacco also passes out free tobacco coupons worth up to a hundred dollars or more. They are hiring professional designers to make tobacco products a fashion trend for teenage girls as well.

We appreciate each business supporting the smoke-free law and letting our members learn about tobacco advertising at their store.

Jenna Rainis, program coordinator, Logan County Department of Public Health, Reality Illinois of Logan County

[Posted March 07, 2009]

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