Sponsored by: Investment Center

Something new in your business?  Click here to submit your business press release

Chamber Corner | Main Street News | Job Hunt | Classifieds | Calendar | Illinois Lottery 

Swiss watchmaker Tag Heuer drops Tiger Woods

Send a link to a friend

[August 10, 2011]  GENEVA (AP) -- Swiss watchmaker Tag Heuer says it's ended its 10-year commercial relationship with Tiger Woods and hopes he can "overcome his difficulties."

InsuranceTag Heuer chief executive Jean-Christophe Babin says in a statement the company is "confident that Tiger will eventually regain full trust with the public."

Woods has "huge talent and mental strength (which) will help him overcome his difficulties," Babin says.

Tag Heuer stopped promoting Woods' image in the United States in December 2009, weeks after revelations about his marital problems began to emerge.

Babin said then Tag Heuer had to "take account of the sensitivity of some consumers."

Tag Heuer will continue to support Woods's charitable foundation through sales of a watch he designed.

[Associated Press]

Copyright 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.


< Recent articles

Back to top


News | Sports | Business | Rural Review | Teaching & Learning | Home and Family | Tourism | Obituaries

Community | Perspectives | Law & Courts | Leisure Time | Spiritual Life | Health & Fitness | Teen Scene
Calendar | Letters to the Editor