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"In Europe, if you speak to any of the big teams, the current sponsors or the potential sponsors, they are all hesitant because there is no stability, there is not enough visibility and not a good enough return on their investment," Vatanen told the AP in a telephone interview from Finland. "BMW leaving once again emphasizes the need to work together and not have artificial dividing lines in the family. It's an alarm call.
"We need to sit around the table and make sure that the manufactures, teams and sponsors can commit themselves. It's time to find a serious solution."
Vatanen believes F1 isn't as appealing for investors compared to NASCAR in the United States where "sponsors are queuing up" despite the economic problems being worse there than in Europe.
"We must make Formula One a more attractive place for the manufactures and teams so they won't go away," Vatanen said.
But a major problem for Vatanen is that the new Concorde Agreement -- which sets the sport's rules and financial terms from TV rights and is set to be signed by the teams this week -- will not run for longer than three years.
"You speak to any team, any potential sponsor and they are all holding back because three years is not enough," he said. "They are not sure if the future is going to be stable and attractive."
[Associated Press;
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