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YouTube said it made an exception in its rankings for OK Go's music video because the band is no longer on a major label. In March, the band left EMI's Capitol Records to start Paracadute Recordings. Mia Quagliarello, YouTube community manager, noted that several of 2010's top videos were made by people or companies that attempt to create YouTube videos for a living. YouTube shares advertising revenue with uploaders who are "partners." Many of the so-called amateurs that helped build YouTube have gone pro. "More and more people are seeing YouTube as a place they can make it their career," said Quagliarello. "We try to give them the tools and the financials to make that happen." ___ Online:
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