Participant CEO Jim Berk said, "There's a lot of (networks) doing socially relevant content. The difference is, this will be a singular source for it." Privately held Participant Media has produced more than 40 fiction and nonfiction films the past decade including "The Help," "Charlie Wilson's War," "Food, Inc.," "An Inconvenient Truth" and Steven Spielberg's current biopic "Lincoln." "We're not starting from scratch," said Shapiro. "We're building a network from the ground up, but we're using the legacy and muscle memory that Participant has developed over the past 10 years, to bring that level of (cinema) content to the television screen 24/7."
[Associated
Press;
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