Tuesday, October 07, 2014
 
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Internet Technology:  The ups and downs of computing in the cloud
By Jim Youjngquist

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[October 07, 2014]  Cloud computing is a confusing term. It has nothing to do with the weather and is really a nickname rather than a formal term. Cloud computing actually refers to any activity that we do on the internet. However, many internet activities do not refer to themselves as being Cloud activities, thus contributing to the confusion.

Browsing the internet is actually a cloud activity. The information is stored up there on the internet somewhere, hidden from your view on some file server located somewhere on the planet. None of the information or screens or processes that you access when you are doing usual browsing exist in your home or office. We say that information and website layout lives in the clouds, hidden from your view.

Email is also a cloud activity. The email travels from one part of the globe to another via the internet and ends up on your email service’s server in another place. And you access your email either with an email program, which downloads your email from the cloud, or with a cloud-based webmail program like Gmail or Hotmail, that allows you to read your messages and reply.

Both email and browsing are cloud activities, but we do not usually refer to them as being part of the cloud.



The term cloud refers to services that companies provide that you connect to over the internet. These companies want to market THE CLOUD to you and make money.

There are four categories of cloud services that are being marketed:

1. Cloud based storage

This refers to a location on a computer located elsewhere that you can connect to over the internet and save your document and picture files. Your access is protected by username and password. Usually cloud based storage companies will allow you a small amount of storage for free as a leader and will charge for additional amounts of storage.

Upside: Since the storage is in the clouds, you can get to it from anywhere that you have an internet connection. The items you place in your storage can be shared with others who you have given your username and password.

Downside: Since it is on the internet, it is possible that someone can hack into your account and access your documents and pictures. Therefore, it is not secure storage. Don’t put anything important or embarrassing in your Cloud Storage. [Note the number of recent public personalities -- Kim Kardashian, Hope Solo and Jennifer Lawrence -- who recently had their Apple icloud storage hacked and their nude photos of themselves stolen.]

2. Cloud based backup

This refers to a service on the internet that allows you to backup your entire computer or selected files to prevent data loss in case your computer is lost, fails or is damaged. Services like Carbonite charge a nominal monthly fee for keeping your data safe. Carbonite and the other services come with a user-friendly backup/restore interface for choosing which files to backup or restore.

 


Upside: If your home or business burns down or your computer is stolen, your files are safe because whatever you have backed up is in another location somewhere on the planet. You can choose what you want to restore when you want to restore it.

Downside: Restoring is generally slow. Since your data is on the internet, it is vulnerable just like any information placed in cloud storage. If the internet is slow or down, you can’t get to your backups.

3. Cloud based applications

This refers to programs that you might normally run locally on your computer or your local area network that you can now access and run in the cloud. Google apps is a good example of Cloud Based Applications. In addition to email and calendar, Google apps includes word processing, spreadsheet and other applications comparable to Microsoft Office that you access in the cloud rather than on your computer. Data can be stored either locally on your computer or in the cloud. Other software companies like Adobe are now marketing access to their famous Design Suite software such as Photoshop, Illustrator, Dreamweaver and Adobe Acrobat in the cloud (Adobe Creative Cloud).

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Upside: In the short term, you may spend less money in a lump using Cloud Based Applications instead of buying the programs and installing them on your computer (complete Adobe Creative Cloud is $49.99 per month per user while their Creative Design Software is $2,499. You don’t usually need as powerful a computer running cloud based applications as you might need if you were running programs such as Photoshop installed on your computer. You don’t need to pay for important upgrades to programs because the upgrades are done in the cloud and included in the service. Your data can be usually be saved locally or in cloud based storage

Downside: When you don’t have internet, you can’t access Cloud Based Applications. The short term savings goes away when you use the Cloud Based Application on a long-term basis. And, since your data is often saved in the cloud, it can either be hacked or corrupted when the cloud based storage fails.

4. Cloud based computing

Cloud based computing is different from cloud based applications. There are companies that are providing the ability to put all of your programs and your data on their server that you would usually locate on your own server and run them in the cloud rather than at your location. Many small to medium businesses use this in case their premises would be destroyed such as by fire, earthquake or other disaster, so they are not out of business. Everything that these businesses would normally do locally can be done in the cloud.

Upside: Your business activities don’t come to a screeching halt just because you suffer from some natural or un-natural disaster.

Downside: Often the data centers where you might locate your Cloud Based Computing suffer the same regional natural disaster that your affects your business. The cost to do Cloud Based Computing may make it impractical to implement. It takes expensive fast connections to the internet to do Cloud Based Computing. Cloud based computing centers may also become the victims of hackers or outages.

Summary: Technically speaking everything we do on the internet is “in the cloud,” but this specific term refers to services that internet companies want to market to you. They may be practical solutions to your computing needs. Approach them with caution, investigate the companies before you sign on the line, and have copies of your data backed up somewhere else as well as in the cloud.

Read all the articles in our New
Technology Today Magazine

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Introduction to Technology Today 2
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It might not be the weather you want, but forecasts have improved 8
What's new in electronic entertainment:  More interconnectivity, and yet evolving 13
What we can probably expect in the next verstion of Microsoft Windows 18
Internet Technology:  The ups and downs of computing in the cloud 21

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